She came with a few ideas.

But not sure what to focus on… yet…

“Is it this, or that, or something else?”

It’s more this.

Note: for reading these posts in another language: click on the post which opens the blog on the website. Look for the language drop-down button on the top right and click your preference. The translation won’t be perfect but hopefully still useful!

“And what is important to you with this?

“And what’s the challenge FOR YOU with this?”


“Where do you want be with this by the end of our conversation?”



Don’t assume what your client wants. Ask.

Let them lead.

Follow their lead. Don’t take their choice away.

Trust that they are capable and know.

Ta ta, till next time.

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